Gucci “Yellow Lotus” – AI Fashion Film

The project

This work is from the portfolio of Billy Boman. We show it as a reference for the direction of our team.

“Yellow Lotus” is a fashion film made with generative AI – directed by Billy Boman.

Fashion and luxury live on imagery. Generative AI creates worlds, light and moods that convey the brand aesthetic precisely – with the control of classic direction.

Made with AI

Idea, concept and direction come from people – production is done with generative AI. Actors, characters, worlds and locations are created digitally, without set, casting or travel. More on the AI campaign visuals page.